What Are the Pros and Cons of Choosing OEM Over ODM?
2021-11-13
OEM (Original Equipment Manufacturer) and ODM (Original Design Manufacturer) are two licensing strategies used in the fashion industry. They both involve a company giving another manufacturer the right to reproduce products using their name, but there is a significant difference between these two business models. An OEM manufactures products for one customer only, while an ODM manufactures products for multiple customers.




